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WHY LISTERINE®

Rinsing twice a day isn’t just about keeping your breath fresh. It’s the key to getting your whole mouth clean. Teeth make up 25% of the mouth, which is why brushing and flossing alone only gets your mouth 25% clean. The power of LISTERINE® Antiseptic mouthwash fights bacteria in your whole mouth, killing up to 99.9% of the germs when used as directed. That’s not too bad for a few swishes twice a day.

Since it was introduced in 1895 LISTERINE® has changed oral health care and has become the #1 leader in mouthwash, and we’ve come a long way since then. In 2008 LISTERINE® introduced LISTERINE TOTAL CARE® to Canada, (our most complete mouthwash). Over the years LISTERINE® has continued to introduce a variety of new and innovative products to meet your oral care needs including SMART RINSE® for Kids, LISTERINE® HEALTHY WHITE®, LISTERINE TOTAL CARE FOR SENSITIVE TEETH® and LISTERINE® ZERO® which is alcohol-free for a less intense taste.

So, what’s the secret to all this swishing success? In short, science. In slightly less short it’s the three essential oils (eucalyptol, menthol, and thymol) that combine to give LISTERINE® Antiseptic mouthwash the power to kill the germs that cause plaque, gingivitis and bad breath, helping to keep your mouth healthy and clean. Find the power to stick with it, and you can reduce or even reverse gingivitis in just 2 weeks with twice daily brushing. Fewer cavities, less plaque, less tartar, stronger enamel, fewer germs – whatever your goal, let LISTERINE® lead the way.